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- Replace fabricated stats with real data from industry surveys - 60% delay maintenance (FinanceBuzz 2024) - 65% repairs preventable (Hippo Insurance 2023) - 75% claim denials from coverage misunderstanding (This Old House) - 37% more tasks with digital tools (Journal of Family Psychology 2023) - Add docs/ONBOARDING_STATISTICS_SOURCES.md with full citations 🤖 Generated with [Claude Code](https://claude.com/claude-code) Co-Authored-By: Claude <noreply@anthropic.com>
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Onboarding Statistics Sources
This document provides citations for the statistics used in the Casera iOS onboarding screens.
Statistics Used in the App
1. "60% of homeowners delay routine maintenance"
Source: FinanceBuzz Survey (2024)
Additional Supporting Sources:
- Today's Homeowner: Nearly 60% of U.S. Homeowners Are Putting Off Home Repairs Due to Cost
- American Home Shield: 59% Procrastinate Home Repairs Due to Cost
Context: Money is the primary reason homeowners put off maintenance. Among homeowners actively putting off tasks, 60% said cost is preventing them from getting repairs or maintenance done.
2. "65% of repairs could have been prevented"
Source: Hippo Insurance Report (2022-2023)
Key Finding: In the Hippo report, 65% of respondents who had something go wrong in their house last year said they could have prevented it with proactive maintenance.
Additional Context:
- More than two of every five homeowners (41%) have had to pay for a major repair they believe could have been avoided with more diligent maintenance
- Source: Nationwide Insurance Survey
3. "75% of claim denials from misunderstanding coverage"
Source: This Old House Survey (2024-2025)
Key Finding: The survey found that 75% of home warranty claim denials stemmed from misunderstanding coverage, including:
- Pre-existing conditions
- Excluded items
- Lack of maintenance documentation
Additional Context:
- Only 5% of U.S. households have home warranty plans
- 87% of homeowners who do file claims get them approved
- Source: ConsumerAffairs: Home Warranty Statistics 2025
4. "37% more tasks completed with digital tools"
Source: Journal of Family Psychology Study (2023)
Key Finding: A 2023 study published in the Journal of Family Psychology found that families using digital organization tools reported:
- 42% decrease in household-related conflicts
- 37% increase in completed responsibilities compared to those using traditional methods
Additional Supporting Context:
- 56% of married adults say sharing household chores is "very important" to a successful marriage
- Source: Pew Research Center: Sharing chores a key to good marriage
Additional Statistics for Reference
These statistics were found during research and may be useful for future marketing materials:
Home Maintenance Costs
- Average homeowner spends $3,018/year on home maintenance (Angi Survey)
- In 2022, homeowners spent an average of $6,000 on maintenance and repairs (Hippo)
- Recommended to save 1-4% of home value annually for maintenance
- Source: CNBC
Neglected Maintenance Tasks
- 43% don't clean their dishwasher drain or filter
- 41% fail to deep clean carpets annually
- 38% neglect baseboard cleaning
- Most forgotten: smoke detectors, pipes, roofs, air filters, mold checks
- Source: Frontdoor: Home Maintenance Statistics
Cost of Neglect Example
- Yearly roof inspection: ~$600/year
- New roof after neglect damage: $5,706-$11,185
- That's 18 years worth of maintenance costs
- Source: American Family Insurance
Generational Differences
- Baby boomers (38%) are less likely to delay maintenance
- Gen X (50%) delay maintenance
- Millennials (52%) delay maintenance
- Source: Pennsylvania Association of Realtors
Notes
- Statistics were gathered in December 2024
- All percentages have been rounded for presentation purposes
- Sources should be periodically reviewed for updated statistics
- Consider adding app-specific statistics as user data becomes available