Marketing Command Center

A Next.js dashboard that turns the Claude Code CLI into a marketing team. Spawns claude as a subprocess to run an 8-agent pipeline that researches trends, writes ad scripts, generates static and video creatives, drafts platform-tuned copy, and prepares a publish manifest — all per campaign, per app, per platform.

Used internally to drive social campaigns for the 88Oak app portfolio (honeyDue, Reflect, etc.). Deployed on an Unraid server at marketing.88oakapps.com.

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What it does

You create a Campaign in the UI. The web app spawns claude -p <prompt> --output-format stream-json once per agent, in order:

#	Agent	Output
1	Trend Scout	trend_report.json — viral hooks, competitor angles, formats (Tavily searches)
2	Marketing Research	research_results.json + research_brief.md (deep Tavily)
3	Script Writer	Hook/body/CTA scripts per platform, timed for video
4	Gemini Ad Designer	Photo-real static ads via NanoBanana MCP (Google Gemini)
5	Poster Ad Designer	"Museum-quality" HTML→PNG posters via Playwright
6	Video Ad Producer	Remotion compositions rendered to MP4 (Reels, TikTok)
7	Copywriter	Platform-tuned captions with hashtags
8	Distribution	Publish_manifest.md — never auto-publishes

Each agent reads its pipeline/skills/<name>/SKILL.md and the campaign's brand/product knowledge files before producing output. Progress streams back to the UI over SSE; completed assets are scanned into the DB and shown in the campaign's asset gallery.

From there: thumbs-up/down to teach style preferences (fed back into future Gemini prompts as reference_images), spawn variations of a winner, repurpose to other dimensions, or push individual assets to Postiz for scheduling.

For the agent details and folder conventions, see pipeline/CLAUDE.md.

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Tech stack

• Next.js 16 (App Router) + React 19 + TypeScript 5
• Tailwind 4 + shadcn/ui
• Prisma 7 over SQLite (better-sqlite3 adapter)
• NextAuth 5 (credentials provider, trustHost: true for the reverse proxy)
• Playwright (HTML→PNG)
• Remotion (video rendering, project at pipeline/remotion-ad/)
• Claude Code CLI spawned via child_process.spawn (NOT the Anthropic SDK)
• NanoBanana MCP for Gemini image generation
• Tavily for web research

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Local development

npm install
npx prisma db push
npx prisma db seed   # creates admin user + honeyDue app
npm run dev          # http://localhost:3000

Default login: admin@localhost / admin123 (override with ADMIN_EMAIL / ADMIN_PASSWORD env vars). The Claude Max OAuth flow on your dev machine handles auth automatically — no token needed locally as long as you've signed into the claude CLI once.

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Configuration

Every third-party credential is configured at Settings (/settings) and stored in the Setting DB table. DB values override .env at runtime. Each integration card has a Test button that hits the real API to verify the credential.

Integration	What it's for
Claude	OAuth access token for the claude CLI subprocess. Token expires (~1 year) — refresh here when launches start failing with auth errors.
Tavily	Web research for the Trend Scout and Research agents.
Gemini	Google Gemini powers NanoBanana MCP for static ad generation.
Postiz	Self-hosted social scheduling (Instagram, TikTok).
Nextdoor	Direct Nextdoor Ads API integration.

To mint a Claude Code OAuth token (for headless / Docker use):

claude setup-token
# extract the access token from your keychain:
security find-generic-password -s "Claude Code-credentials" -a "$(whoami)" -w \
  | python3 -c 'import sys,json; print(json.load(sys.stdin)["claudeAiOauth"]["accessToken"])'

Paste the result into Settings → Claude → Save. There is no Anthropic UI to list or revoke setup-token outputs — treat each one like a password.

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Apps (multi-tenant)

The same pipeline serves multiple products. Each App row in the DB carries its own brand colors, brand identity markdown, product info, platform guidelines, and learned style preferences. At launch time, launchPipeline writes the active app's knowledge into pipeline/_knowledge/ and copies the app's icon.png / phone.png into Remotion's public/ directory. Switch active apps from the sidebar.

Per-app assets live at pipeline/apps/<slug>/.

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Deployment (Unraid)

The app runs in a single Docker container behind Nginx Proxy Manager at marketing.88oakapps.com. Source lives at /mnt/user/appdata/marketing/ (disposable, rsynced from dev). Persistent data is bind-mounted from /mnt/user/downloads/marketing/ (db/, outputs/, knowledge/).

# Sync source (preserves Unraid-specific .env and docker-compose.yml)
rsync -avz \
  --exclude='node_modules' --exclude='.next' --exclude='prisma/data' \
  --exclude='pipeline/outputs' --exclude='pipeline/remotion-ad/.next' \
  --exclude='pipeline/remotion-ad/node_modules' \
  --exclude='.env' --exclude='.env.local' --exclude='docker-compose.yml' \
  --delete \
  ./ unraid:/mnt/user/appdata/marketing/

# Rebuild + restart
ssh unraid "cd /mnt/user/appdata/marketing && docker compose down \
  && docker compose build app && docker compose up -d"

Full deployment notes (docker-compose.yml shape, volume permissions, Dockerfile quirks) are in CLAUDE.md.

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Repo layout

app/                       Next.js App Router
  (auth)/                  Login
  (dashboard)/             UI: campaigns, assets, apps, settings, trends
  api/                     REST endpoints (campaigns, assets, settings, files)
components/                React components incl. shadcn/ui
lib/
  claude.ts                Subprocess orchestration, prompt building
  scanner.ts               Walks pipeline outputs into Asset rows
  settings.ts              DB-backed config + per-integration health checks
  postiz.ts                Postiz publishing
  variations.ts            "More like this" via Gemini
  repurpose.ts             Reformat to other aspect ratios
  nextdoor.ts              Direct Nextdoor Ads API
prisma/
  schema.prisma            User, App, Campaign, AgentRun, Asset, ...
  seed.ts                  Admin user + default app
pipeline/
  CLAUDE.md                Agent pipeline architecture (read this)
  skills/<agent>/SKILL.md  Per-agent instructions the spawned Claude reads
  apps/<slug>/             Per-app assets (icon, phone frame, screenshots)
  knowledge/               Default knowledge (overridden per-app at runtime)
  outputs/<task>_<date>/   Generated campaign deliverables
  remotion-ad/             Remotion video project

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License

Private / internal.