Add 100% localization coverage and App Store optimization docs
- Add 4 missing strings to xcstrings (Watch complication, ContentView) - Translate 112 strings to all 6 languages (de, es, fr, ja, ko, pt-BR) - All 428 translatable strings now at 100% coverage - Add ASO documentation: strategy, keywords, metadata, visual assets 🤖 Generated with [Claude Code](https://claude.com/claude-code) Co-Authored-By: Claude Opus 4.5 <noreply@anthropic.com>
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docs/ASO-Metadata.md
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# Feels App - Optimized App Store Metadata
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## App Name Options
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### iOS App Store Constraints
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- **Character Limit**: 30 characters
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- **Best Practice**: Brand + Primary Keyword
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- **Current Name**: iFeels / Feels
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---
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### Recommended App Names
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#### Primary Recommendation
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```
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Feels: Mood Tracker & Journal
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```
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**Characters**: 28/30
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**Rationale**: Includes brand, primary keyword (mood tracker), and secondary keyword (journal)
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#### Alternative Options
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| Option | Characters | Pros | Cons |
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|--------|------------|------|------|
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| `Feels - Daily Mood Tracker` | 26 | Clear value prop | Less unique |
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| `Feels: Mood Diary & Streak` | 27 | Highlights streak feature | "Diary" less searched than "tracker" |
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| `Feels - Mood Journal` | 20 | Simple, clean | Missing "tracker" keyword |
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| `Feels: Track Your Mood` | 23 | Action-oriented | Generic phrasing |
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| `Feels - Mood & Wellness Log` | 28 | Wellness angle | May be too broad |
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---
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## Subtitle Options
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### iOS App Store Constraints
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- **Character Limit**: 30 characters
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- **Best Practice**: Unique keywords not in title + benefit statement
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---
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### Recommended Subtitles
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#### Primary Recommendation
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```
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Widget, Streaks & Live Activity
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```
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**Characters**: 30/30
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**Rationale**: Highlights unique differentiators (widgets, streaks, Live Activity)
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#### Alternative Options
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| Option | Characters | Focus |
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|--------|------------|-------|
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| `Daily Check-in with Streaks` | 27 | Habit/routine focus |
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| `Quick Log from Lock Screen` | 26 | Speed/convenience focus |
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| `Track Emotions, Build Habits` | 28 | Dual benefit focus |
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| `Simple Wellness Tracker` | 23 | Simplicity focus |
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| `Watch, Widget & Live Activity` | 29 | Apple ecosystem focus |
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| `Log Moods in One Tap` | 20 | Speed focus |
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| `Private Daily Mood Diary` | 24 | Privacy focus |
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---
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## Short Description (Promotional Text)
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### iOS Constraints
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- **Character Limit**: 170 characters
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- **Note**: Can be changed without app review
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### Recommended Promotional Text
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```
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Track your daily mood in seconds from anywhere - your Lock Screen, Widget, Apple Watch, or Siri. Build streaks, spot patterns, and understand your emotional wellness journey.
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```
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**Characters**: 170/170
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#### Seasonal Variations
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**New Year (January)**
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```
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Start your wellness journey this year! Track daily moods, build streaks, and discover patterns. Log from Widget, Lock Screen, or Apple Watch. Your emotional health companion.
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```
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**Mental Health Awareness (May)**
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```
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Take care of your mental health one day at a time. Track moods from Lock Screen or Widget, build streaks, and understand your patterns. Your private wellness companion.
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```
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---
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## Long Description
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### iOS Constraints
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- **Note**: Not indexed for keywords (use for conversion only)
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- **Goal**: Convert browsers into downloaders
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---
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### Recommended App Store Description
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```
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Understand your emotions. One tap at a time.
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Feels makes mood tracking effortless. Log how you're feeling in just one second from your Lock Screen, Widget, Apple Watch, Control Center, or through Siri. No friction, no complicated forms - just quick check-ins that build into powerful insights.
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WHY FEELS?
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Log Moods From Anywhere
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- Live Activity on your Lock Screen
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- Dynamic Island integration
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- Home Screen widgets (small, medium, large)
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- Apple Watch companion app
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- Control Center quick action
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- Siri Shortcuts
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- Daily notification reminders
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Build Consistency With Streaks
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Keep your streak alive and watch your commitment grow. Our streak system motivates you to check in daily, turning mood tracking into a rewarding habit.
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Customize Everything
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- 4 beautiful themes: System, iFeel, Dark, Light
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- 4 color palettes: Default, Neon, Pastel, or create your own
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- Personalized widget designs
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- Choose your daily check-in time
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Journal Your Journey
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Add notes and photos to any mood entry. Look back and remember what made you feel great - or understand what triggered a tough day.
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Discover Patterns
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View your mood history in a beautiful calendar. See weekly, monthly, and yearly trends. Export your data anytime.
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Private & Secure
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Your moods are synced securely through iCloud - no third-party servers, no accounts to create. Your emotional data stays yours.
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FEATURES AT A GLANCE
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- 5 mood levels from Great to Horrible
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- Multiple logging methods (9 ways to log!)
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- Streak tracking with motivation
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- Notes and photo journaling
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- Beautiful statistics and insights
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- iCloud sync across all your Apple devices
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- 7 languages supported
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- Fully customizable appearance
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- Apple Watch companion app
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- iOS 14+ widget support
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- Live Activities (iOS 16+)
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START YOUR WELLNESS JOURNEY
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Download Feels today and take the first step toward understanding your emotional patterns. Whether you're tracking for mental wellness, building better habits, or simply curious about your emotional life - Feels is your companion.
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Premium Subscription:
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- Unlock all customization options
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- Priority support
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- Monthly: $0.99/month
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- Yearly: $9.99/year (save over 15%)
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Questions or feedback? We'd love to hear from you!
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```
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---
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## Localized Metadata
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### German (DE)
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**Title**: `Feels: Stimmungstracker`
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**Subtitle**: `Widget, Streaks & Tagebuch`
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**Promotional Text**:
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```
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Tracke deine Stimmung in Sekunden - vom Sperrbildschirm, Widget oder der Apple Watch. Baue Streaks auf und verstehe deine emotionalen Muster.
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```
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### Spanish (ES)
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**Title**: `Feels: Estado de Animo`
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**Subtitle**: `Widget, Rachas y Diario`
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**Promotional Text**:
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```
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Registra tu estado de animo en segundos desde cualquier lugar - pantalla de bloqueo, widget o Apple Watch. Crea rachas y descubre tus patrones.
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```
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### French (FR)
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**Title**: `Feels: Suivi d'Humeur`
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**Subtitle**: `Widget, Series et Journal`
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**Promotional Text**:
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```
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Suivez votre humeur en quelques secondes depuis l'ecran de verrouillage, le widget ou l'Apple Watch. Construisez des series et comprenez vos emotions.
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```
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### Japanese (JA)
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**Title**: `Feels: 気分トラッカー`
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**Subtitle**: `ウィジェット＆日記`
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**Promotional Text**:
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```
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ロック画面、ウィジェット、Apple Watchからワンタップで気分を記録。ストリークを続けて、感情のパターンを理解しましょう。
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```
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### Korean (KO)
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**Title**: `Feels: 기분 트래커`
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**Subtitle**: `위젯, 연속기록 및 일기`
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**Promotional Text**:
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```
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잠금화면, 위젯, Apple Watch에서 탭 한 번으로 기분을 기록하세요. 연속 기록을 유지하고 감정 패턴을 파악하세요.
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```
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### Portuguese - Brazil (PT-BR)
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**Title**: `Feels: Rastreador Humor`
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**Subtitle**: `Widget, Sequencias e Diario`
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**Promotional Text**:
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```
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Registre seu humor em segundos de qualquer lugar - tela de bloqueio, widget ou Apple Watch. Mantenha sequencias e entenda seus padroes emocionais.
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```
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---
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## What's New (Release Notes)
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### Version 1.0.2 Template
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```
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Thank you for using Feels!
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This update includes:
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- Improved widget layout for small size
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- Better settings visibility in light mode
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- Month view now shows real data
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- All 5 moods included in exports
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- Enhanced color themes
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- Better text contrast for mood colors
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- Full-screen theme preview
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We're constantly improving Feels based on your feedback. If you enjoy the app, please consider leaving a review - it helps others discover us!
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```
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---
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## A/B Testing Priorities
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### Test 1: App Name
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- A: `Feels: Mood Tracker & Journal`
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- B: `Feels - Daily Mood Tracker`
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### Test 2: Subtitle
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- A: `Widget, Streaks & Live Activity`
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- B: `Quick Log from Lock Screen`
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### Test 3: First Screenshot
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- A: Live Activity focus
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- B: Widget focus
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- C: Speed of logging focus
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---
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*Last Updated: January 2026*
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*Version: 1.0*
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