# Feels App - Optimized App Store Metadata

## App Name Options

### iOS App Store Constraints
- **Character Limit**: 30 characters
- **Best Practice**: Brand + Primary Keyword
- **Current Name**: iFeels / Feels

---

### Recommended App Names

#### Primary Recommendation
```
Feels: Mood Tracker & Journal
```
**Characters**: 28/30
**Rationale**: Includes brand, primary keyword (mood tracker), and secondary keyword (journal)

#### Alternative Options

| Option | Characters | Pros | Cons |
|--------|------------|------|------|
| `Feels - Daily Mood Tracker` | 26 | Clear value prop | Less unique |
| `Feels: Mood Diary & Streak` | 27 | Highlights streak feature | "Diary" less searched than "tracker" |
| `Feels - Mood Journal` | 20 | Simple, clean | Missing "tracker" keyword |
| `Feels: Track Your Mood` | 23 | Action-oriented | Generic phrasing |
| `Feels - Mood & Wellness Log` | 28 | Wellness angle | May be too broad |

---

## Subtitle Options

### iOS App Store Constraints
- **Character Limit**: 30 characters
- **Best Practice**: Unique keywords not in title + benefit statement

---

### Recommended Subtitles

#### Primary Recommendation
```
Widget, Streaks & Live Activity
```
**Characters**: 30/30
**Rationale**: Highlights unique differentiators (widgets, streaks, Live Activity)

#### Alternative Options

| Option | Characters | Focus |
|--------|------------|-------|
| `Daily Check-in with Streaks` | 27 | Habit/routine focus |
| `Quick Log from Lock Screen` | 26 | Speed/convenience focus |
| `Track Emotions, Build Habits` | 28 | Dual benefit focus |
| `Simple Wellness Tracker` | 23 | Simplicity focus |
| `Watch, Widget & Live Activity` | 29 | Apple ecosystem focus |
| `Log Moods in One Tap` | 20 | Speed focus |
| `Private Daily Mood Diary` | 24 | Privacy focus |

---

## Short Description (Promotional Text)

### iOS Constraints
- **Character Limit**: 170 characters
- **Note**: Can be changed without app review

### Recommended Promotional Text

```
Track your daily mood in seconds from anywhere - your Lock Screen, Widget, Apple Watch, or Siri. Build streaks, spot patterns, and understand your emotional wellness journey.
```
**Characters**: 170/170

#### Seasonal Variations

**New Year (January)**
```
Start your wellness journey this year! Track daily moods, build streaks, and discover patterns. Log from Widget, Lock Screen, or Apple Watch. Your emotional health companion.
```

**Mental Health Awareness (May)**
```
Take care of your mental health one day at a time. Track moods from Lock Screen or Widget, build streaks, and understand your patterns. Your private wellness companion.
```

---

## Long Description

### iOS Constraints
- **Note**: Not indexed for keywords (use for conversion only)
- **Goal**: Convert browsers into downloaders

---

### Recommended App Store Description

```
Understand your emotions. One tap at a time.

Feels makes mood tracking effortless. Log how you're feeling in just one second from your Lock Screen, Widget, Apple Watch, Control Center, or through Siri. No friction, no complicated forms - just quick check-ins that build into powerful insights.

WHY FEELS?

Log Moods From Anywhere
- Live Activity on your Lock Screen
- Dynamic Island integration
- Home Screen widgets (small, medium, large)
- Apple Watch companion app
- Control Center quick action
- Siri Shortcuts
- Daily notification reminders

Build Consistency With Streaks
Keep your streak alive and watch your commitment grow. Our streak system motivates you to check in daily, turning mood tracking into a rewarding habit.

Customize Everything
- 4 beautiful themes: System, iFeel, Dark, Light
- 4 color palettes: Default, Neon, Pastel, or create your own
- Personalized widget designs
- Choose your daily check-in time

Journal Your Journey
Add notes and photos to any mood entry. Look back and remember what made you feel great - or understand what triggered a tough day.

Discover Patterns
View your mood history in a beautiful calendar. See weekly, monthly, and yearly trends. Export your data anytime.

Private & Secure
Your moods are synced securely through iCloud - no third-party servers, no accounts to create. Your emotional data stays yours.

FEATURES AT A GLANCE

- 5 mood levels from Great to Horrible
- Multiple logging methods (9 ways to log!)
- Streak tracking with motivation
- Notes and photo journaling
- Beautiful statistics and insights
- iCloud sync across all your Apple devices
- 7 languages supported
- Fully customizable appearance
- Apple Watch companion app
- iOS 14+ widget support
- Live Activities (iOS 16+)

START YOUR WELLNESS JOURNEY

Download Feels today and take the first step toward understanding your emotional patterns. Whether you're tracking for mental wellness, building better habits, or simply curious about your emotional life - Feels is your companion.

Premium Subscription:
- Unlock all customization options
- Priority support
- Monthly: $0.99/month
- Yearly: $9.99/year (save over 15%)

Questions or feedback? We'd love to hear from you!
```

---

## Localized Metadata

### German (DE)

**Title**: `Feels: Stimmungstracker`
**Subtitle**: `Widget, Streaks & Tagebuch`
**Promotional Text**:
```
Tracke deine Stimmung in Sekunden - vom Sperrbildschirm, Widget oder der Apple Watch. Baue Streaks auf und verstehe deine emotionalen Muster.
```

### Spanish (ES)

**Title**: `Feels: Estado de Animo`
**Subtitle**: `Widget, Rachas y Diario`
**Promotional Text**:
```
Registra tu estado de animo en segundos desde cualquier lugar - pantalla de bloqueo, widget o Apple Watch. Crea rachas y descubre tus patrones.
```

### French (FR)

**Title**: `Feels: Suivi d'Humeur`
**Subtitle**: `Widget, Series et Journal`
**Promotional Text**:
```
Suivez votre humeur en quelques secondes depuis l'ecran de verrouillage, le widget ou l'Apple Watch. Construisez des series et comprenez vos emotions.
```

### Japanese (JA)

**Title**: `Feels: 気分トラッカー`
**Subtitle**: `ウィジェット＆日記`
**Promotional Text**:
```
ロック画面、ウィジェット、Apple Watchからワンタップで気分を記録。ストリークを続けて、感情のパターンを理解しましょう。
```

### Korean (KO)

**Title**: `Feels: 기분 트래커`
**Subtitle**: `위젯, 연속기록 및 일기`
**Promotional Text**:
```
잠금화면, 위젯, Apple Watch에서 탭 한 번으로 기분을 기록하세요. 연속 기록을 유지하고 감정 패턴을 파악하세요.
```

### Portuguese - Brazil (PT-BR)

**Title**: `Feels: Rastreador Humor`
**Subtitle**: `Widget, Sequencias e Diario`
**Promotional Text**:
```
Registre seu humor em segundos de qualquer lugar - tela de bloqueio, widget ou Apple Watch. Mantenha sequencias e entenda seus padroes emocionais.
```

---

## What's New (Release Notes)

### Version 1.0.2 Template

```
Thank you for using Feels!

This update includes:
- Improved widget layout for small size
- Better settings visibility in light mode
- Month view now shows real data
- All 5 moods included in exports
- Enhanced color themes
- Better text contrast for mood colors
- Full-screen theme preview

We're constantly improving Feels based on your feedback. If you enjoy the app, please consider leaving a review - it helps others discover us!
```

---

## A/B Testing Priorities

### Test 1: App Name
- A: `Feels: Mood Tracker & Journal`
- B: `Feels - Daily Mood Tracker`

### Test 2: Subtitle
- A: `Widget, Streaks & Live Activity`
- B: `Quick Log from Lock Screen`

### Test 3: First Screenshot
- A: Live Activity focus
- B: Widget focus
- C: Speed of logging focus

---

*Last Updated: January 2026*
*Version: 1.0*
